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The B2B Conversion Podcast
The podcast for marketers who want to learn how to optimize their B2B website. Each episode we’ll discuss the hottest subjects surrounding conversion rate optimization and give you tips to transform your website into a revenue-generating machine.Join me for easy-to-action tips that can help you change the game.
The B2B Conversion Podcast
Episode 2: Using data to drive decisions
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Kirsty Dawe
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Season 1
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Episode 2
In our second episode, Kirsty Dawe continues the conversation with Conversion Rate Optimization expert Phil Cave. Kirsty and Phil discuss where you should start your B2B CRO programme and what insights you should unpick to get your business on the path to success.