The B2B Conversion Podcast

Episode 18: How copywriting can make (or break) your conversion metrics

September 06, 2024 Kirsty Dawe

This episode explores conversion from a fresh and creative perspective. We chat with conversion copywriting expert Eden Bidani, who shares valuable insights and tips on crafting content that boosts conversions.

Listen to learn:

Why speaking to customers is the most important part of every project
Why copy is on a democratization journey
Why AI will always make your copywriting average
The psychology behind great conversion copywriting